

Is ChatGPT the new Google killer?
It’s ChatGPT vs Google, and the world is on the verge of a major technological revolution. ChatGPT has taken the world by storm with its extraordinary natural language processing capabilities and crisp responses.

Writing SEO content isn’t rocket science!
Natural Language Processing, search intent, SERPSs – we certainly are not talking about rocket science here. But it does help to employ a few fundamental tricks. Go here to see for yourself!

Presearch Disrupts Online Search with Decentralized Solutions
Google’s been setting the trends and expectations for online search for many years, but that might change with the launch of a new generation of search engines: decentralized solutions that claim to give back control to end-users.

SEO After MUM: Google’s Multitask Unified Model
We’re looking at a language model that can process complex queries — so complicated that you wouldn’t have even considered asking Google until now.

Fixing Bad Backlinks with Google’s Disavow Tool
Backlinks are essential SEO elements because Google uses links between pages to identify the ones that are reputable and valuable to its users. However, not all links are quality links, and you want to make sure that you follow link-building best practices when looking to improve your online reputation and rankings.

Google SEO 2021: How to use keywords smart for better ranking
As Google moved from matching keywords to understanding meaning, SEO techniques involving keywords have changed. Now that we’re stepping into a new SEO era – one dominated by voice and “zero-click” search, we wanted to see how much keyword placement still impacts SERPs.

Passage Ranking and BERT Explained
If you’re into SEO, you’ve probably read about Google’s new update of passage ranking, AI advancements that influence search, and BERT language understanding.

Google Makes Core Web Vitals A Ranking Factor
Google knows people want pages to upload as fast as possible, especially when they consume content using mobile devices. The search engine made it clear that the goal was for mobile-optimized content to load instantly in 2015 when it announced the AMP framework.

Benefits of Using WebP Format
WebP is an image format that was introduced by Google back in 2010. It has a better-optimized compression than JPEG or PNG, significantly reducing file size with minimal image quality loss.

Mobile-First Indexing
Should you be concerned about Google’s mobile-first indexing launch? Here you find valuable suggestions on how to be fully prepared for the changes coming.
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